JIANG Jiahui,YE Liuqi.Development Strategic Analysis of Traditional Chinese Medicine Industry in Anhui Province Based on SWOT-AHP Model[J].Northern Horticulture,2023,(19):135-142.[doi:10.11937/bfyy.20224942]
基于SWOT-AHP模型的安徽省中药材产业发展战略分析
- Title:
- Development Strategic Analysis of Traditional Chinese Medicine Industry in Anhui Province Based on SWOT-AHP Model
- 文章编号:
- 1001-0009(2023)19-0135-08
- Keywords:
- Anhui Province; traditional Chinese medicine industry; SWOT-AHP; Four quadrant coordinate method
- 分类号:
- F 326.12
- 文献标志码:
- A
- 摘要:
- 基于安徽省中药材产业发展现状，运用SWOT-AHP分析法对安徽省中药材产业的优势、劣势、机遇与威胁进行定性和定量分析。结果表明：安徽省中药材产业应优先选择SO发展战略，并据此提出加强创新研发能力、发挥区位优势、优化完善扶持政策、加强国际交流与合作的对策建议，以期为安徽省中药材产业的可持续发展提供参考依据。
- Abstract:
- In accordance with the current development status of the traditional Chinese medicine industry in Anhui Province，this thesis adopted the SWOT-AHP analysis method to carry out the qualitative and quantitative analysis of the advantages，disadvantages，opportunities，and threats of the traditional Chinese medicine industry in Anhui Province.The results showed that the SO development strategy should be firstly selected by the traditional Chinese medicine industry in Anhui Province.Based on this，the countermeasures and suggestions were proposed to enhance innovation and research and development capabilities，play regional advantages，optimize and perfect support policies，as well as enhance international exchanges and cooperation.The research could provide reference for the sustainable development of the traditional Chinese medicine industry in Anhui Province.
参考文献/References:
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备注/Memo
第一作者简介：蒋佳慧（1996-），女，硕士研究生，研究方向为中药产业。E-mail：1456446780@qq.com.责任作者：叶六奇（1972-），男，博士，副教授，现主要从事中医药经济管理等研究工作。E-mail：1955838868@qq.com.基金项目：安徽省高校人文社科重大资助项目（SK2020ZD22）;安徽省高校人文社科重点资助项目（SK2019A0239）。收稿日期：2022-12-02