|Table of Contents|

Development Strategic Analysis of Traditional Chinese Medicine Industry in Anhui Province Based on SWOT-AHP Model

《北方园艺》[ISSN:1001-0009/CN:23-1247/S]

Issue:
2023年19
Page:
135-142
Research Field:
Publishing date:

Info

Title:
Development Strategic Analysis of Traditional Chinese Medicine Industry in Anhui Province Based on SWOT-AHP Model
Author(s):
JIANG Jiahui; YE Liuqi
(School of Pharmaceutical Economics and Management，Anhui University of Chinese Medicine，Hefei，Anhui 230012)
Keywords:
Anhui Province; traditional Chinese medicine industry; SWOT-AHP; Four quadrant coordinate method
PACS:
F 326.12
DOI:
10.11937/bfyy.20224942
Abstract:
In accordance with the current development status of the traditional Chinese medicine industry in Anhui Province，this thesis adopted the SWOT-AHP analysis method to carry out the qualitative and quantitative analysis of the advantages，disadvantages，opportunities，and threats of the traditional Chinese medicine industry in Anhui Province.The results showed that the SO development strategy should be firstly selected by the traditional Chinese medicine industry in Anhui Province.Based on this，the countermeasures and suggestions were proposed to enhance innovation and research and development capabilities，play regional advantages，optimize and perfect support policies，as well as enhance international exchanges and cooperation.The research could provide reference for the sustainable development of the traditional Chinese medicine industry in Anhui Province.

References:

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Last Update: 2023-11-29