|Table of Contents|

Current Situation，Dilemma and Improvement Strategies for the Development of the Peach Industry in Henan Weihui

《北方园艺》[ISSN:1001-0009/CN:23-1247/S]

Issue:
2023年11
Page:
136-143
Research Field:
Publishing date:

Info

Title:
Current Situation，Dilemma and Improvement Strategies for the Development of the Peach Industry in Henan Weihui
Author(s):
LIU Xintong; CUI Qingjun; XIA Huizhen
(School of Business，Henan Normal University，Xinxiang，Henan 453007)
Keywords:
peach industry; industrial development; PEST-SWOT combination model; countermeasures and suggestions
PACS:
-
DOI:
10.11937/bfyy.20223338
Abstract:
As an important part of the plantation industry，the peach industry plays an active role in consolidating the results of poverty eradication and achieving the goals of rural revitalization and common prosperity.This study found that the lack of development planning，slow development of industrial chain，insufficient soft power of peach industry and the threat of natural factors were the four major constraints to the development of the peach industry in Weihui，through field investigation in the main production areas of the peach industry.The main factors restricting the development of Weihui peach industry.Under the new development stage，Weihui peach industry should adopt the ‘SO path’ combining advantages and opportunities，‘WO path’ combining disadvantages and opportunities，‘ST path’ combining advantages and threats，and ‘WT path’ combining disadvantages and threats to target breakthroughs and accelerate industrial transformation and upgrading.

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Last Update: 2023-07-27