|Table of Contents|

Development of Watermelon Industry in Beijing City From the Perspective of Consumers in the Post Epidemic Period

《北方园艺》[ISSN:1001-0009/CN:23-1247/S]

Issue:
2022年23
Page:
134-139
Research Field:
Publishing date:

Info

Title:
Development of Watermelon Industry in Beijing City From the Perspective of Consumers in the Post Epidemic Period
Author(s):
SONG Zhan; HU Baogui
(School of Economics and Management,Beijing University of Agriculture,Beijing 102206)
Keywords:
post epidemic period; consumer perspective; watermelon industry
PACS:
-
DOI:
10.11937/bfyy.20220581
Abstract:
Since the epidemic,China′s watermelon industry has been greatly impacted in terms of production end,market end and import and export trade.The labor cost is too high,the industrial supply chain is not smooth,and the changes in the market end are transmitted to the production end,resulting in a sharp decline in watermelon price and sales,loss of economic income,and the efficiency of watermelon industry needs to be improved.Based on this,from the perspective of consumers,this study comprehensively introduced consumers′ consumption preferences for Beijing city watermelon in the post epidemic period,and pointed out that consumers pay more attention to the safety and quality of watermelon in the post epidemic period,strive to provide a more effective,comprehensive and meaningful reference for the development of watermelon industry in Beijing in the post epidemic period.

References:

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Memo

Memo:
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Last Update: 2023-01-22