|Table of Contents|

Effect of Rural Tourism on Poverty Alleviation and Its Impact on Villagers′ Satisfaction Under the Strategy of Rural Revitalization

《北方园艺》[ISSN:1001-0009/CN:23-1247/S]

Issue:
2019年20
Page:
131-139
Research Field:
Publishing date:

Info

Title:
Effect of Rural Tourism on Poverty Alleviation and Its Impact on Villagers′ Satisfaction Under the Strategy of Rural Revitalization
Author(s):
MIAO Yinjia1; ZHOU Lili2
(1.Chongqing College of Electronic Engineering，Chongqing 401331；2.College of Management,Guizhou University,Guiyang,Guizhou 550000)
Keywords:
rural tourism; poverty alleviation effect; poverty alleviation satisfaction; structural equation model
PACS:
-
DOI:
10.11937/bfyy.20183076
Abstract:
Based on the field survey of rural tourism demonstration villages in Guizhou Province，the first-hand data were collected by means of questionnaires and field interviews，and the poverty alleviation effect of rural tourism and its impact on villagers′ satisfaction were analyzed.SPSS 22.0 was used to test the reliability and validity of the data.Then principal component analysis and factor analysis were used to further mine the data.Amos 24.0 was used to do structural equation model analysis.The results showed that the five common factors of rural tourism poverty alleviation were economic effect factor，social and cultural effect factor，villagers′ willingness to participate in rural tourism factor，villagers′ satisfaction with rural tourism factor，villagers′ satisfaction with government poverty alleviation work factor.Economic effects，social and cultural effects and willingness to participate have a singnificantly positive impact on villagers′ satisfaction with rural tourism.Villagers′ satisfaction with rural tourism has a significant positive impact on villagers′ satisfaction with the government′s poverty alleviation work.

References:

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Last Update: 2019-11-04