Analysis on Consumer Behavior and Demand of Mushroom Based on Consumers in Beijing(PDF)
《北方园艺》[ISSN:1001-0009/CN:23-1247/S]
- Issue:
- 2015年14
- Page:
- 197-200
- Research Field:
- Publishing date:
Info
- Title:
- Analysis on Consumer Behavior and Demand of Mushroom Based on Consumers in Beijing
- Author(s):
- WEN Qiulin; LU Juan
- (College of Economics and Management，China Agricultural University，Beijing 100083)
- Keywords:
- mushroom; consumer behavior; consumer demand; suggestions
- PACS:
- -
- DOI:
- 10.11937/bfyy.201514050
- Abstract:
- Analyzed the consumer behavior and demand of mushroom based on the survey data of consumers in Beijing，found that although there has been a certain development on the consumer market of mushroom in Beijing，but there were still some issues，such as consumption frequency was not high，less consumption，brand building backward，and varieties of consumption was concentrated，lack of product development and so on，and then put forward the corresponding countermeasures and suggestions..
Last Update: 2015-08-14