Orchids for it’s a wide range of rich colors,long flowering period are much loved by market,occupies an important position in the whole flower industry.In this paper,based on the elaborate of the orchids market with rich germplasm resources,low production cost advantage,some problems were analyzed,orchids market presence blindly irrational industrial structure；lack of government support and related policies,market price instability；lack of appropriate standards,inadequate market development,sales and marketing as a result of a single channel imbalance and other issues；then to China orchids development market strategy proposed structure should be adjusted,rational planning,suitable to produce；improve the level of scientific research；strengthen government supervision,standardize the market,develop a sound price and standard system；effective measures to strengthen the protection of intellectual property,in order to make orchid market healthy development trend.